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Fall 2006Volume 58, Number 1
Winter 2007

To purchase this issue, complete the
subscription form or visit Sawyer's News or Copperfield's Books in Santa Rosa.


FEATURE ARTICLES

The Future of Primary Care

Editorial: Seismic Shift

“The crisis we’ve been predicting is here: Primary care physicians—pediatricians, internists, and family physicians—are becoming an endangered species”
By Rick Flinders, MD


Future Office Practice: Painting a Portrait

“All service industries except medicine have advanced into an age of ready access to information and services. Medicine is about to catch up.”
By D. Joseph Scherger, MD, MPH


The Future of Primary Care at Kaiser Santa Rosa

"We have a tightly integrated, physician-led delivery system supported by sophisticated information technology, with primary care at the center.”
By Bob Schultz, MD


A New Model for Primary Care in Sonoma County

“The winds of change are blowing hard on health care in Sonoma County, especially on primary care providers. We have all done our best to bend without breaking. But maybe some breaking needs to happen, so we can reshape ourselves.”
By Bo Greaves, MD


The Best of Times

“Physicians are practicing in times of such rapid change that Charles Dickens’ description of the French Revolution could just as well depict the current state of Sonoma County medicine.”
By Kelly Pfeifer, MD


DEPARTMENTS

Medical Arts

Capturing Beauty

“As a doctor, I have witnessed and participated in profound moments in people’s lives. These experiences deepen my sense of humanity and somehow pass through me into my art.”
By Sandra Rubin, MD


Outside the Office

Honey, Where’s the Coffee?

“Initially, it was difficult to accept the fact that I had drunk all that coffee. I did some soul-searching, however, and soon the numbers added up.”
By Sanjay Dhar, MD


Practical Concerns

ER Billing Under Assault

“Payment for out-of-network emergency care is one of the most controversial issues in managed care today. If a person walks into an emergency room with a severe ailment or injury, state and federal law requires the physician to treat the person regardless of his or her ability to pay.”
By Francisco Silva, Esq.


Current Books

We Are What We Eat

The Omnivore’s Dilemma, by Michael Pollan, belongs at every physician’s bedside this year. We are what we eat, and so are our patients.”
By Colleen Foy Sterling, MD


SCMA: Working For You

Highlights from the CMA House of Delegates

By SCMA President Phyllis “Jackie” Senter, MD


CLASSIFIEDS

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